Whether you're a fan of classic fried chicken, crave zesty chicken sandwiches, or prefer your poultry grilled to perfection, Big Chicken has something for every chicken lover out there. From our secret blend of herbs and spices that coat each golden piece of chicken to the tender, juicy meat that lies beneath the crispy exterior, we spare no effort to ensure you get the best of the best.īest Chicken Restaurant Spring Valley, NV That's why we pride ourselves on providing the ultimate fast food experience, serving up a delectable array of chicken dishes that are hot, fresh, and ready to satisfy your cravings in record time! With our efficient service, you'll never have to wait long to sink your teeth into our signature, crispy fried chicken.īut wait, there's more! Big Chicken doesn't settle for mediocrity we take pride in crafting our dishes with the finest ingredients to ensure every bite is an explosion of flavor.
Then from there, the sky’s the limit.Are you tired of the same old mundane meals? Bored of flavorless food that leaves you longing for more? Look no further, foodies! Big Chicken is here to revolutionize your dining experience, bringing you the best of both worlds - fast food convenience with the mouthwatering goodness of succulent chicken!Īt Big Chicken, we understand that your time is precious, and hunger waits for no one. We’re an emerging chain and we need to make sure we enter their rotation. “The goal is to get people to try the food and then I’m confident we can get into their monthly consideration set and then grow. It’s a massive value add for us to extend our presence here,” Halpern said.
We want to give the maximum number of people the opportunity to try us. This is Big Chicken’s objective as well, and the company expects to have up to 30 of its 80 Walmart locations open by the end of the year. Several chains, including Wendy’s and Wingstop WING, have dipped their toes into the ghost kitchen space to expand their reach into new markets in a more cost-effective way than building or leasing physical restaurants. That expansion is facilitated through Ghost Kitchen Brands’ digital infrastructure and allows customers to pick up their food for delivery or pickup while shopping at the retail giant. There’s also the Walmart partnership to illustrate Big Chicken’s tech focus. The technology allows guests to insert their credit card at the location’s entry gates to shop or hover their palm over an Amazon One device to enter, then take what they want and leave without having to checkout. Its loyalty program is ready to go live once the 10 th brick and mortar location opens.Īlso, just this week, Big Chicken announced its location at Climate Pledge Arena in Seattle now features Amazon’s AMZN Just Walk Out technology and Amazon One, used at Amazon Go AMZN locations. The company works with a marketing asset company to drive efficient social media prices and is looking at a credit card processing solution to shave down transaction fees, for example. “We are able to build an experience that doesn’t feel like a cheesy homage, but rather that we are leveraging Shaquille’s authenticity, which is one of the best things about him.”īig Chicken’s menu and branding are complemented by a tech-forward approach. Everything is built to have ‘big fun,’ like his footprints on the ground at the drink station and a chair in each restaurant that is three times the average chair. “He takes great pride in this because it’s part of his legacy. In fact, the basketball hall of famer has been involved in nearly every step of the concept’s business, from its branding down to the sourcing of the supply chain. The Vegas menu, for example, features seven different chicken sandwiches, including the “Charles Barkley.” The sandwiches are named after people important to Shaq, Halpern says. We’re also hormone- and antibiotic-free, our chicken is breaded and fried in store with proprietary breading and we have so many options compared to others,” Halpern said. We have 5-ounce chicken sandwiches while most are in the 2-to-2 ½-ounce range. We have a different value proposition with our chicken sandwiches. He adds that Big Chicken’s “differentiated” menu and concept has also generated significant attention from potential franchisees even though the brand’s happens to be positioned in an intensely crowded chicken category.
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